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Articles tagged with Cookies.

4 articles

Session Persistence Guide: Ensuring Consistent User Experience in Load Balancing
General

Session Persistence Guide: Ensuring Consistent User Experience in Load Balancing

Piyush / Jun 15, 2025

Ever been frustrated by a website that forgets your login or cart contents? Session persistence in load balancing prevents this! This guide explains how it works, why it’s important for user experience, and the different methods available to implement it effectively.

Cookies Load Balancing Session persistence Sticky sessions
Goodbye Cookies, Hello Contextual Targeting?
Digital Marketing

Goodbye Cookies, Hello Contextual Targeting?

Disharth Thakran / Mar 18, 2025

With the sunsetting of third-party cookies, marketers are seeking new ways to reach their target audience. This blog post dives into the world of contextual targeting, exploring how it offers a privacy-friendly and effective alternative. Learn how to leverage context to deliver relevant ads and drive results.

Data Deprecation Data privacy Third-party cookies
Zero-Party Data vs. Third-Party Cookies: Charting the Future of Digital Marketing
Digital Marketing

Zero-Party Data vs. Third-Party Cookies: Charting the Future of Digital Marketing

Disharth Thakran / Mar 3, 2025

With the phasing out of third-party cookies, the digital marketing landscape is undergoing a significant transformation. This post explores the rise of zero-party data as a viable alternative, comparing its benefits and challenges against traditional third-party cookies. We’ll analyze the implications for customer experience, data privacy, and personalized marketing strategies, leveraging our expertise as a platform focused on AI, cloud computing, and web development.

best digital marketing practices customer experience Data privacy Third-party cookies
MERN Authentication Guide Using JWTs and Cookies
MERN

MERN Authentication Guide Using JWTs and Cookies

Piyush / May 4, 2022

Secure your MERN stack applications with this comprehensive authentication guide. Learn how to implement JWTs and cookies to protect user data and enhance overall security.

Authentication Cookies JWT Mern

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